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Social Media Marketing

SOCIAL MEDIA MARKETING

ARTICLES AND BOOKS

Using SUMMON is the most effective way to search for articles and books. Use phrases in quotation marks, i.e. "social network marketing".

The following are the results of a search on summon for e-books owned by UC. "Social Media Marketing Books"

Factiva Would be another source for articles on social media since it includes full-text of many digital marketing periodicals including "Digiday"

REPORTS AND STATISTICS

MARKET RESEARCH REPORTS

The sources listed below are great resources for finding market reports on social media.
 

An example of a market research report from IBISWORLD

For a complete list of Market Research Reports that we have access to, go HERE

COMPANY INFORMATION

FREE SOCIAL MEDIA ANALYTIC TOOLS

CITING SOURCES USED IN YOUR RESEARCH

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Phone: 513-556-1424

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