Electronic Book Center (OhioLINK)Electronic Book Center contains the full texts of thousands of scholarly and reference e-books from several publishers¸ covering many subject areas.
InfoSci-BooksInfoSci-Books includes full-text books and proceedings on the following topics: IT management¸ end user computing¸ data mining¸ knowledge management¸ e-commerce¸ multimedia databases¸ telecommunications¸ and distance learning in the following areas: Business Management; Computer Science; Education Technologies; Electronic Commerce; Environmental IS; Healthcare Information Systems; Information Systems; Library Science; Multimedia Information Systems; Public Information Systems; Social Science and Technologies. Coverage starts in 2000.
Oxford Reference OnlineThe Core Collection is a huge and comprehensive resource that contains over 100 dictionaries and reference titles covering the complete subject spectrum: from General Reference and Language to Science and Medicine¸ and from Humanities and Social Sciences to Business and Professional.
This is the first textbook to explain how the big data revolution is having a profound influence across the sport industry, demonstrating how sport managers and business professionals can use analytical techniques to improve their professional practice. While other sports analytics books have focused on player performance data, this book shows how analytics can be applied to every functional area of sport business, from marketing and event management to finance and legal services.
This book brings together cutting-edge research from leading sport management scholars around the world, surveying a wide range of topics and issues facing the sport industry today. Drawing on a wealth of original research from fifteen countries, this book addresses a variety of global, regional, national and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes, such as managing resources and organisational change, marketing and promotion, law and regulation, sport-for-development and research protocols.
"Sports Media, Marketing, and Management: Breakthroughs in Research and Practice" is a comprehensive reference source for the latest scholarly material on the effectiveness of current methodologies and theories, in an effort to improve promotional activities, management, and the organization of all aspects of the sports industry.
"Integrated Marketing Communications, Strategies, and Tactical Operations in Sports Organizations" provides expert insight into the latest trends, strategies, and tactics that can be used in the sports industry to build foundations for successful commercialization. The content within this publication covers city marketing, social media interactions, and atmospheric influence and is designed for managers, marketers, business and industry professionals, stakeholders, academicians, researchers, and students.
Sample Searches on Sport Administration Topics in UC Library Catalog
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